How to Continue your Marketing Campaigns Whilst On Vacation

By the end of May, we'll have had 4 Bank Holidays here in the UK over the space of 8 weeks. Sure, that's good where the weekends are concerned, but that's 4 working days lost in a short amount of time! For many businesses and self employed solo-preneurs, that's 4 days of client contact and billable hours lost. 

However, we want our clients and the wider A&D family (that includes YOU!) to never feel out of touch with their audience, so with the next bank holiday round the corner, here's our recommendations:

1. Scheduling - use your Blog and Social Media Scheduling tools to keep your accounts active during your down time

2. Set your out of office - let your community know you're taking a break! Let them know you're away for a few days and they will appreciate your holiday responder reminding them when you are back.

3. Re-purpose - 4 day weeks got you so crazy busy there's been no sign of new content? Find a piece from the archives that's still relevant, re-package and re-share! Just because you've published it once, don't let your well curated content sit gathering dust! 
 

"But, I don't even have time to do any of those things!"

You need to check out Smooth Sailing. Our retainer package that allows you to be confident your business and brand is well represented across social media and on your website, get focused on your work and supporting your clients instead of what's happening online and ultimately let go of the overwhelm and stress and make time for you!

We have ONE more spot open for intake in May, so if you've been pondering it for a while, get in touch and let's get started today! 

Laura Cutress