Chris Mears

Taking a business through a full re-brand to re-position as a respected and top-end service in the personal training and fitness industry.

Silhouette of a woman doing a plank exercise on a large exercise ball indoors, with a large window showing trees outside.

The Brief

Chris had an already established personal training business, but wanted to re-brand and get clear on his position in the market. He needed a new look, brand and website, and some direction on how to approach his marketing.

Laptop screen displaying a fitness website with silhouettes of women exercising with a stability ball and weights, logo at top left, and menu options at top right.

The Service

A bespoke brand development package, including logo and website development. The rebrand and subsequent relaunch came with a new marketing campaign and support, and continuous support with lead generation marketing.

Back view of a person with curly hair looking down, wearing glasses with reflective lenses, in black and white.

The Result

“Clients are commenting on my new branding and I’ve had three new sign ups already!” - Chris Mears, Owner

A collage of athletic and fitness-related images, including a doctor in a white lab coat, a man working out with a medicine ball, a young person in sportswear with a water bottle, T-shirts with a logo 'A', a smartwatch, silhouettes of people doing physical exercises, and a logo with the initials 'CM'.